Rota das Falésias - Budget Accm Category

This tour provider has taken action to address one or more issues (whether environmental, social or cultural) which will contribute positively to the long term viability of the destination and hence their site displays a Caring for the destination rating.

Main area of focus in Caring for the Destination:
The Rota das Falésias tours were designed with the goal of bringing the benefits of tourism to communities up until now outside of the traditional tourist itineraries in the region.

Detailed description of the Caring for the Destination Initiative:
Brazil’s Ministry of Tourism has defined Canoa Quebrada and the surrounding Rising Sun Coast region as an important area for tourism development because of the huge potential which as yet has been untapped. Rota das Falésias is the first tour to be offered with the sole purpose of developing new destinations east of Fortaleza and opening the region to international tourism markets.